Bringing growth, ingenuity, & experience to the market.

View our covid-19 response

About Diamond Group

We started our business in 1968 with Diamond Tyres Limited and later went on to diversify into foam, bedding and mattress businesses by 1974. As of today, we have a diverse portfolio of businesses comprising of Diamond Supreme Foam, Dolce Vita Home, Dolce Vita – the King of Mattresses, Supreme Home, Diamond Tyres Limited and Diamond Jumbolon.

From entrepreneurial beginnings in 1974, Diamond Group is one of Pakistan’s leading national conglomerates.

Innovation & Continuous learning

Innovation & Continuous learning

Integrity & Commitment

Integrity & Commitment

Care for all stakeholders

Care for all stakeholders

Enjoy what we do

Enjoy what we do

Board of Directors

Hariq Shaff
MD’s Info

“Mr. Shariq Shaffi is one of Pakistan’s leading entrepreneurs and the current group MD of the Diamond Group of Industries. He is also the MD of Diamond Foam and serves on the Board of Directors of Diamond Tyres Ltd., Symbol Industries Pvt. Ltd., Diamond Products Pvt. Ltd. and Capital Industrial Enterprises Pvt. Ltd.”

Mr. Shariq Shaffi | MD View our Board of Directors
Hariq Shaff
Chief Executive Officer’s Info

“Mr. Mudassir Shaffi is one of Pakistan’s youngest CEOs and was profiled in the top 100 CEOs of Pakistan’s publication in 2016. Having joined the Diamond Group of Industries in 2008 after graduating with a Business and Finance degree from the UK, Mr. Mudassir Shaffi has been instrumental in evolving and positioning the various Diamond Group of Industries businesses as leaders in their categories. He currently serves as a CEO on the board of all DGI concerns and looks after various group wide roles in general administration, production, supply chain, human resources, investments and marketing.”

Mr. Mudassir Shaffi | Chief Executive Officer View our Board of Directors
Hariq Shaff
Director’s Info

“Mr. Bilal Ejaz is the current Director of Diamond Industries Limited and is on the board of the Diamond Group of Industries. He has been involved with the group of concerns since the late nineties and possesses in-depth knowledge, extraordinary management and administrative skills, which are showcased in all his business functions.”

Mr. Bilal Ejaz | Director View our Board of Directors
Hariq Shaff
Director’s Info

“Mr. Muzammil Ejaz has been associated as Director with the Diamond Group of Industries since 2004 and is the driving force behind Diamond Tyres Limited. He also serves as a Director for various group concerns. Under the leadership of Mr. Muzammil Ejaz, the success of Diamond Tyres Limited in the short period of 10 years has been unmatchable and now boats as the sponsors of one of the top three leading tyre brands in Pakistan.”

Mr. Muzammil Ejaz | Director View our Board of Directors

Our Brands

Dolcé Vita Home

Dolcé Vita Home

Visit site
Diamond Tyres Limited

Diamond Tyres Limited

Visit site
Supreme Home

Supreme Home

Visit site
Diamond Supreme Foam

Diamond Supreme Foam

Visit site
Diamond Jumbolon

Diamond Jumbolon

Visit site
Dolcé Vita King

Dolcé Vita – the King of Mattresses

Visit site
View all Brands
Video Image Mobile Video Image

Investor Relations

Good corporate governance establishes and maintains an ethical environment within the Group, and serves to enhance the interests of the shareholders.

Get more information

Careers at Diamond Group

At Diamond Group, we pride ourselves in having excellent employees who are dedicated and passionate about their jobs.

Explore opportunities